It’s that time of year again when every brand on the planet starts embracing the horror — and Sarah Michelle Gellar is leaning into her vampire-slaying history to do it.
The Buffy the Vampire Slayer star is fronting Buffalo Wild Wings’ Fright Feast menu. In the chain’s digital Halloween ad, Gellar uses its garlic-heavy food against vampires who turn up inside the restaurant.
The star of the menu is the Vampire Hunter Wings, available bone-in or boneless with a sweet black garlic-and-honey glaze under a spicy garlic drizzle. Diners can also get Black Garlic Glaze Wings without the drizzle, and Wisconsin white cheddar cheese curds come coated in the same glaze.
To wash it all down, the Vampirita mixes Lunazul Blanco Tequila, triple sec, black cherry, lime sour and fresh lime, finished with black salt around the rim and a bat trinket. Gellar told PEOPLE she signed on because the campaign felt “fun and kitschy,” adding that her 14-year-old son was thrilled because “there are a lot of Buffalo Wild Wings in my house.”
The limited-time menu runs through Nov. 9, 2026, at participating Buffalo Wild Wings sports bars and GO locations nationwide. Prices and availability vary by location.
