Two of this summer’s breakout horror films broke the mold audiences grew up with. Backrooms, an endless interior starring Chiwetel Ejiofor as a showroom owner, opened May 29. Obsession, in which Michael Johnston’s Bear wishes that Inde Navarrette’s Nikki would love him more than anyone, opened May 15.
Both did real numbers. Made on a $10 million budget, Backrooms opened to $81.4 million domestically and has since pulled in $400.1 million worldwide. Obsession’s cited worldwide gross is $523 million.
Zoomers see Freddy and Pennywise as quaint as millennials see werewolves and vampires, since what really scares people now is simulacrum and alienation.

With about two-thirds of its opening audience over 25, the 2017 It has grossed $719.8 million, and Freddy, again voiced by Robert Englund, joined Fortnite on October 1, 2026.
Critics who covered the Gen-Z horror wave landed elsewhere too. Vulture grouped Obsession, Backrooms, and It Ends as a trifecta whose shared fear is that a change lasts forever. Defector called the Backrooms maze “a bizarre simulacrum of the real world” and said Obsession plays “crazy girlfriend” clichés.
The “crazy girlfriend” type was on her mind, Navarrette told Vulture, and she played Nikki as the victim.
A May 2019 4chan post about endless rooms is where Backrooms itself started, and its photograph is a 2003 renovation shot taken at a hobby shop in Oshkosh, Wisconsin.







